Another interesting post from Dan Lee Rogers on whether the money paid for ngmoco last year was reasonable.
(hint: Dan is clearly rather doubtful, IMHO with good reason) E.g. …
Further, Ms. Namba stated that DeNA’s purchase decision was based ngmoco’s ability to create hit iPhone games, which begs the question: what hit games? The ones they were giving away for free or the ones they lost money selling?
Perhaps ngmoco showed DeNA some sort of new-fangled accounting scheme to justify their purchase price? Unfortunately, whatever it was is a mystery to all of us simple cotton pickers.
Harsh but probably fair. I’m settled in with the popcorn, and eager to see where this goes next.
1 reply on “ngmoco … really worth $400m? Hmm”
I think a decent chunk of what they were paying for was the ngCore tech to integrate into the mobage platform.