{"id":563,"date":"2009-05-18T05:14:38","date_gmt":"2009-05-18T04:14:38","guid":{"rendered":"http:\/\/t-machine.org\/?p=563"},"modified":"2009-05-18T05:14:38","modified_gmt":"2009-05-18T04:14:38","slug":"5-year-predictions-2009-to-2014-for-the-mmoonline-games-industry","status":"publish","type":"post","link":"http:\/\/new.t-machine.org\/index.php\/2009\/05\/18\/5-year-predictions-2009-to-2014-for-the-mmoonline-games-industry\/","title":{"rendered":"5-year predictions (2009 to 2014) for the MMO\/Online Games industry"},"content":{"rendered":"<p>Last week at the <a href=\"http:\/\/www.2009.loginconference.com\/\">LOGIN<\/a> conference I sat on a panel with three far more smart\/successful\/famous people than myself entitled &#8220;<a href=\"http:\/\/www.2009.loginconference.com\/session.php?id=106774\">Online Games 2014: Twelve Spoilers for the Future<\/a>&#8221; (I think I was there as &#8220;the argumentative one&#8221; ;)). The real value of the panel was the four of us arguing^H^H^H^H^H^H^Hdiscussing each other&#8217;s predictions, and the audience suggestions afterwards, but the predictions themselves were pretty interesting alone, just to compare and contrast.<\/p>\n<p>I couldn&#8217;t liveblog this session (obviously) and it looks like no-one else did, so &#8211; until the slides go up on the conference website &#8211; here&#8217;s what I can remember of the predictions (I may get some of these wrong, apologies!):<\/p>\n<ol>\n<li>There will be tonnes of cheap rackspace; anything that uses Cloud Computing will be very successful thanks to low cost base\n<li>iPhone will become the dominant gaming platform\n<li>We&#8217;re heading into a big recession that may do well for the MMO industry\n<li>Browser-based MMOs will disappear in favour of iPhone\/SmartPhone-based MMOs\n<li>South Korean MMO Publishers will vanish as a major player in the MMO industry, eclipsed and swallowed by Chinese and SEA MMO Operators (&#8220;non-publishing&#8221; backgrounds)\n<li>Europe will get its first successful Europe-wide MMO publisher, and that company will quickly rise to dominance over the more fractured USA MMO publisher market\n<li>Advertiser-sponsored Virtual Worlds will be huge in number and variety\n<li>A small percentage of advertiser-sponsored VWs will succeed &#8211; but will dominate the mainstream MMO market, since for them &#8220;profit is optional&#8221;\n<li>Traditional game developers will be blindsided by the advertiser-sponsored MMOs\n<li>Most PC MMOs (IIRC &#8220;90% or more&#8221;) will become F2P\n<li>Console development-studios will become dominant in the MMO market since they are best at &#8220;polish&#8221; and very high quality user-experiences\n<li>&#8230;and one more I&#8217;ve forgotten (!). Actually, some of the above I suspect I&#8217;ve misinterpreted &#8211; have to wait for the slides to be posted to check&#8230;\n<\/ol>\n<p>I&#8217;ve never before engaged in these kinds of generic future predictions, because I have so little confidence in either my own ability to describe them, or in my ability to understand other people&#8217;s ones in a useful fashion. I joined this session because the opportunity to argue them against other people was a lot more interesting. As stated above, I think our conversations on the panel were a lot more valuable than the actual predictions themselves.<\/p>\n<p>Of course, when it comes to more narrow, specific predictions, well &#8230; if I really knew the answers there, I wouldn&#8217;t be telling you, I&#8217;d be making billions out of knowing :). And anyway, at that point you&#8217;re effectively asking me what the precise strategy is of my current employer (whoever that may be), which I&#8217;m generally not going to be able to reveal :).<\/p>\n<p>FYI the speakers on the panel:<\/p>\n<ol>\n<li>David Edery, previously Worldwide Games Portfolio Manager for XBLA\n<li>Charlie Stross, author of Halting State, Accelerando, etc\n<li>Tarrney Williams, previously General Manager of Relic Entertainment\n<li> + me, of course\n<\/ol>\n","protected":false},"excerpt":{"rendered":"<p>Last week at the LOGIN conference I sat on a panel with three far more smart\/successful\/famous people than myself entitled &#8220;Online Games 2014: Twelve Spoilers for the Future&#8221; (I think I was there as &#8220;the argumentative one&#8221; ;)). The real value of the panel was the four of us arguing^H^H^H^H^H^H^Hdiscussing each other&#8217;s predictions, and the [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,14,57,51,24],"tags":[],"_links":{"self":[{"href":"http:\/\/new.t-machine.org\/index.php\/wp-json\/wp\/v2\/posts\/563"}],"collection":[{"href":"http:\/\/new.t-machine.org\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/new.t-machine.org\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/new.t-machine.org\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/new.t-machine.org\/index.php\/wp-json\/wp\/v2\/comments?post=563"}],"version-history":[{"count":0,"href":"http:\/\/new.t-machine.org\/index.php\/wp-json\/wp\/v2\/posts\/563\/revisions"}],"wp:attachment":[{"href":"http:\/\/new.t-machine.org\/index.php\/wp-json\/wp\/v2\/media?parent=563"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/new.t-machine.org\/index.php\/wp-json\/wp\/v2\/categories?post=563"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/new.t-machine.org\/index.php\/wp-json\/wp\/v2\/tags?post=563"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}