{"id":1704,"date":"2011-10-12T15:32:23","date_gmt":"2011-10-12T14:32:23","guid":{"rendered":"http:\/\/t-machine.org\/?p=1704"},"modified":"2011-10-12T15:32:23","modified_gmt":"2011-10-12T14:32:23","slug":"the-failtrepreneur","status":"publish","type":"post","link":"http:\/\/new.t-machine.org\/index.php\/2011\/10\/12\/the-failtrepreneur\/","title":{"rendered":"The FAILtrepreneur?"},"content":{"rendered":"<p>Here&#8217;s a new term: The FAILtrepreneur<\/p>\n<blockquote><p>\n<i><br \/>\nFAILtrepreneur<\/p>\n<p>def: someone who tries to be an Entrepreneur, and takes advantage of lots of things intended to &#8220;help&#8221; them be a success, but somehow finds each &#8220;help&#8221; pushes them further and further into mediocrity and the failure of their business. Then they go work for a management consultancy; they have great stories to tell about their jolly jaunty time playing at being an Entrepreneur<\/i>\n<\/p><\/blockquote>\n<h3>What &#8220;business-people&#8221;, consultants, politicians etc tend to  think Entrepeneurs need<\/h3>\n<p>Time and again, these people think they&#8217;re &#8220;helping&#8221;. They never stop to think about what their assumptions say about themselves &#8211; and how little they say about Entrepreneurs.<\/p>\n<p>Typically, they believe that startup-founders-to-be need:<\/p>\n<ol>\n<li>An office &#8211; &#8220;rent is too expensive for poor people!&#8221;\n<li>Tax breaks &#8211; &#8220;my biggest financial worry each year is my personal tax bill. And it would be the same if I started a new company. I&#8217;d get taxed on my \u00a3500k profits straight away, after taking all that risk! That&#8217;s why I don&#8217;t do it. Other people must feel the same!&#8221;\n<li>Income guarantees &#8211; &#8220;startups are risky &#8211; you can spend years running a startup, and not be able to contribute to your mortgage and your pension. No-one would dare skimp their Mortgage and Pension!&#8221;\n<li>Opportunity &#8211; &#8220;I always feel I could have done more in this world, if only I&#8217;d been running my own company. Look at how successful I&#8217;ve been, working for others &#8211; and imagine what I&#8217;d have achieved with my intelligence\/contacts\/business skills if I&#8217;d been running the show!&#8221;\n<li>Contacts &#8211; &#8220;I hate it when startups talk to me, they&#8217;re useless to my career, and they&#8217;re so likely to fail they&#8217;ll probably make me look bad when they blow all our money. I would never trust them \/ sign a deal with them. So it must be really hard for them to talk to \/ meet other companies, potential partners and investors!&#8221;\n<li>Confidence &#8211; &#8220;To be honest, I&#8217;m terrified of starting a company &#8211; God! it must be so awful! &#8211; if it fails, it&#8217;ll all be my fault, and everyone will finally realise what a talentless hack I am!&#8221;\n<\/ol>\n<h3>What DOESN&#8217;T an Entrepreneur want?<\/h3>\n<p>The last thing that Entrepreneurs need &#8211; the very last thing &#8211; is to be given handouts or to be patronized.<\/p>\n<p>Being an Entrepreneur is *all about* starting from an inferior position and not just out-doing everyone else, but positively eclipsing them.<\/p>\n<p>The idea that they need &#8220;a leg up&#8221; or &#8220;handouts&#8221; is laughable &#8211; all it does is re-enforce the qualities and expectations that the Entrepreneur needs to avoid.<\/p>\n<h3>What does an Entrepreneur really need?<\/h3>\n<p>Resource; specifically: whatever resource they cannot manufacture for themselves, out of thin air.<\/p>\n<p>Ultimately, a great Entrepreneur is someone who sees opportunities, leaps on them, knocks them to the ground, and exploits the heck out of them.<\/p>\n<p>If they can do that, normally they can magic-up whatever else they need. But there&#8217;s often a couple of needs that prove slightly too overwhelming:<\/p>\n<ol>\n<li>Time &#8211; a lot of the time, an Entrepreneur misjudges an opportunity. Given time, they can usually bend it into a new opportunity &#8211; or adjust their own spending to fit the potential profit. Often, they run out of time before they finish that.\n<li>Cash &#8211; &#8220;running out of cash before our profit comes in&#8221; is really the only thing that kills startups\n<li>Staff &#8211; cash often kills startups because the first thing you lose is your staff. Everything else is negotiable (deadlines, suppliers, tax, creditors, etc) &#8211; but people need money to live, and you can&#8217;t negotiate with &#8220;hunger&#8221; or &#8220;I have to pay my rent&#8221;.\n<\/ol>\n<p>Everything else is fluff:<\/p>\n<ol>\n<li>Office space &#8211; have you ever heard of a startup that failed because &#8220;we didn&#8217;t have an office&#8221;? Of course not &#8211; that would be stunningly pathetic &#8211; like saying: &#8220;we failed because my pen ran out of ink, so I could never sign any more contracts. Ever.&#8221;\n<li>Tax &#8211; to a startup founder, their concept of &#8220;success&#8221; is making so much money that they&#8217;ll be *proudly* paying $1 million \/ year in tax &#8211; and not sweating it. People who fail &#8230; never earn enough to pay tax in the first place (something many rich people forget is possible). In the end, it&#8217;s only the people in corporate jobs that worry about tax&#8230;\n<li>Income guarantees &#8211; to say to a startup founder that they need something to offset lost income is to say: &#8220;I believe you will fail&#8221;. If you&#8217;re building a multi-million-dollar company of which you own &#8211; at minimum &#8211; 50% of the company, you really couldnt&#8217; care less about &#8220;salary&#8221;. You&#8217;ll be a multi-millionaire just from your shares (and not a paper one: a real one. Because you&#8217;re one of the few people who will be legally able to sell them)\n<li>Opportunity &#8211; what? Do you even know what &#8220;entrepreneur&#8221; means?\n<li>Contacts &#8211; every (legal) business needs to sell something. Selling requires finding people and persuading them to give you money that is MORE than the cost of the thing you&#8217;re giving them. If you&#8217;re able to do that &#8230; how could &#8220;contacts&#8221; ever be a challenge for you? If you&#8217;re NOT able to do that &#8230; you are guaranteed to fail anyway\n<li>Confidence &#8211; an Entrepreneur is confident almost by definition &#8211; you don&#8217;t become a fledling Entrepreneur until the day you leave behind your un-confidence. If you don&#8217;t have a vision, and self-belief, you haven&#8217;t even started yet.\n<\/ol>\n<h3>Concrete suggestions for helping Entrepreneurs<\/h3>\n<h4>1. Give salary guarantees to the employees, not the founders<\/h4>\n<h4>2. Cash (but here be dragons: so many ways to do this badly, so few to do it well!)<\/h4>\n<p>(this would need a series of posts just to summarise the successes and failures to date &#8211; and I believe the professional investors of this world are doing a pretty good job already via the VC blogs, the Angel blogs, VentureHacks, etc)<\/p>\n<h4>3. Give cash to failed startups who can explain how they&#8217;re salvaging their failure<\/h4>\n<p>Professional investors won&#8217;t touch a small failed business with a bargepole (usually).<\/p>\n<p>Not because there&#8217;s no profit there &#8211; there manifestly IS profit there &#8211; but because the potential upside has been given a glass ceiling, and they&#8217;re not interested in &#8220;small but steady profit&#8221;.<\/p>\n<p>Fair enough; but that leaves a gulf where someone else could step in. If the businesses that failed are big enough, then professional investors are happy to be involved &#8211; the money becomes enough to excite them. It&#8217;s when they&#8217;re small that there&#8217;s a black hole.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Here&#8217;s a new term: The FAILtrepreneur FAILtrepreneur def: someone who tries to be an Entrepreneur, and takes advantage of lots of things intended to &#8220;help&#8221; them be a success, but somehow finds each &#8220;help&#8221; pushes them further and further into mediocrity and the failure of their business. Then they go work for a management consultancy; [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[56,50,46],"tags":[],"_links":{"self":[{"href":"http:\/\/new.t-machine.org\/index.php\/wp-json\/wp\/v2\/posts\/1704"}],"collection":[{"href":"http:\/\/new.t-machine.org\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/new.t-machine.org\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/new.t-machine.org\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/new.t-machine.org\/index.php\/wp-json\/wp\/v2\/comments?post=1704"}],"version-history":[{"count":0,"href":"http:\/\/new.t-machine.org\/index.php\/wp-json\/wp\/v2\/posts\/1704\/revisions"}],"wp:attachment":[{"href":"http:\/\/new.t-machine.org\/index.php\/wp-json\/wp\/v2\/media?parent=1704"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/new.t-machine.org\/index.php\/wp-json\/wp\/v2\/categories?post=1704"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/new.t-machine.org\/index.php\/wp-json\/wp\/v2\/tags?post=1704"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}